Product Specs: 

Brand:Tag Heuer

Model:Tag Heuer 1000

Reference: 980.031L

Material: Stainless Steel 

Dimensions: 38mm Diameter

Crystal: New Mineral Crystal 

Lume: Yes, Full Luminous Dial

Movement: OEM Tag Heuer ETA 955.114

Bracelet/Strap: OEM TAG HEUER 18mm Jubilee 

Lug Width: 18mm

Box/Papers?: No



Condition Description: 

Watch runs great and keeps time well. It is in okay physical condition, Has many original parts such as bracelet, hands, dial, bezel, insert, and caseback. Has a recently replaced new ETA 955 movement, and crystal (Within last year). Scratching and on body is plentiful and PVD coating is worn through sigificantly. The Coating does appear to be original, scratching is also plentiful on the band. Band stretch is present as well as you can see in the photos. On the hand set, the lume has faded dark. There is a paint chip on the second hand on the top near the center of the hand stack. There is also what appears to be a smudge on the dial in the second quadrant of the watch between 9 and 12. Please reach out if you have any questions or would like more photos. 


Rating: (7.0/10)

TAG HEUER 1000 980.031

  • Significance: 

    The Tag Heuer 1000 was in a way, the watch that saved Heuer. In the 1970's (prior to the conception of Tag Heuer) Heuer was a mechanical watch and stop watch company. When the quartz revolution began and revolutionized the accuracy of watches, Heuer lost a lot of business to the competition, to fix this issue Heuer created the Series 1000. It was the raging success that they needed and the watch was produced for many years after its initial release . Many variants were released over the 1000's production run, everything from mechanical versions to colored versions. 


    This Tag Heuer 1000 is very special. With a rare full luminous dial made famous from James Bond: The Living Daylights, this watch has gotten lots of attention from the collectors community. While the Black PVD version was beleived to be the one that was worn by Dalton in the film, the more versatile brushed stainless steel finish is still a popular choice for Tag Heuer enthusiasts. 

    Although technically a "FrankenWatch" this one of a kind Tag Heuer 1000 is a truly striking watch. Inspired by the legendary Tudor Black bay family, this watch sports an automatic movement just like its idol. This watch features a 980.020 dial, and heavily worn finish. The auto conversion was completed using a swiss clone ETA 2824 movement with claimed accuracy of +/- 10 sec/day. OEM Heuer case, a OEM Tag Heuer dial, an OEM high domed acrylic crystal, and worn lume OEM Heuer hands in gold, this watch comes together beautifully as if it was designed by Tag itself. After weeks of testing, time is kept well and the watch is a gorgeous reminder that automatic movements deserve to be in more Tag Heuer 1000s.

    Although technically a "FrankenWatch" this one of a kind Heuer 1000 is a truly striking watch. The contrast of the rich orange Heuer dial and the Tag Heuer 980.031N case which it now sits in, grabs attention like nothing else for a very unique look. Unlike the original Heuers with their picky ESA movements, this Heuer uses a modern movement (the ETA 955.112) that was used in the Tag Heuer 1000 series and is so reliable in fact it is still used in the modern aquaracers of today.